ERGO Smooth
Revolutionary Graphene-Based Lubricant
Investor Pitch Deck
Joyphene Green Ventures • April 2026
The Problem
- Traditional oil lubricants leave messy residues and attract dirt
- High friction causes machinery wear and frequent maintenance
- Petroleum-based products harm the environment
- Industries lose billions annually to equipment downtime
Market Opportunity
- Graphene lubricating oil additives: ≈USD 300M (2024) → ≈USD 900M (2033), ~15–16% CAGR, high‑growth niche.
- Broader nano‑tech lubricant additives: ≈USD 1.2B (2024) → ≈USD 2.5B (2033), growing around 8–9% annually.
- Eco‑friendly and bio‑based lubricants expanding faster than conventional lubes, typically around 5–8% CAGR globally.
- Asia‑Pacific is the fastest‑growing region for graphene additives, led by China, India, Japan and industrial hubs.
- Demand concentrated in automotive, industrial machinery and aerospace, where graphene delivers efficiency, wear reduction and longer equipment life.
Our Solution: ERGO Smooth Series
Graphene-based solid lubricant in volatile solvent that creates ultra-thin protective film
- Reduces friction by 86-99% vs. traditional oils
- Wear resistance 100-500x better than petroleum lubricants
- Clean, dry finish—no sticky residue
ASTM G99 Test Results
| Variant | COF | Wear Rate (g/Nm) | Test Duration |
|---|---|---|---|
| ERGO Smooth 75 | 0.0108 | 8.57×10⁻⁹ | 14 min |
| ERGO Smooth 105 | 0.0006 | 6.67×10⁻⁹ | 10 min |
| ERGO-Smooth 120 ⭐ | 0.0002 | 2.22×10⁻⁹ | 10 min |
All tested at 5N load per ASTM G99 standard
vs. Traditional Oils
| Lubricant Type | COF Range | Wear Rate Range | Performance |
|---|---|---|---|
| Traditional Mineral Oil | 0.05-0.15 | 10⁻⁶-10⁻⁵ g/Nm | Baseline |
| Engine/Hydraulic Oil | 0.06-0.12 | 10⁻⁶-10⁻⁵ g/Nm | Standard |
| ERGO Smooth - 120 | 0.0002 | 2.22×10⁻⁹ g/Nm | 99.8% Better |
ERGO Smooth - 75: 100-500× superior wear resistance vs. traditional oils
Performance at a Glance
Coefficient of Friction (COF)
Wear Rate (×10⁻⁹ g/Nm)
ASTM G99 tested at 5N load | ERGO Smooth - 75 ERGO-Grease 120 outperforms traditional oils by 100–500×
Key Benefits
- Exceptional Lubrication: Molecular-level friction reduction technology
- Comprehensive Rust Protection: Removes existing rust and prevents future corrosion
- Residue-Free & Clean: Dries to clean finish, repels dust and contaminants
- Long-Lasting Performance: Extended protection reduces maintenance frequency
Target Applications
- Sliding & glass doors, rolling shutters
- Escalator guides, conveyor belts
- Turnstile pivots, pumps & valves
- Marine and outdoor equipment
- Fans, sewing machines, jammed gates & door hinges
- Bicycle & motorcycle chains, bearings
- Water pumps, garden tools, household items
- Locks, hinges, light machinery
- Industrial Add-ons: Boiler oil, Hydraulic oils, Drag reducers, etc...
- Automotive Lube Add-ons: Engine oils, Coolants, etc...
Business Model
- B2B: Industrial partnerships, bulk orders, etc...
- B2C: Hardware stores, e-commerce, direct-to-consumer
- Licensing: OEM partnerships with manufacturers
- Product Lines: unique lubricants, add-ons, custom application optimised solutions
Competitive Advantage
- Proprietary graphene formulation from research expertise
- ASTM-tested performance data validates claims
- Clean technology meets sustainability mandates
- First-mover in graphene consumer lubricants
Current Traction
- Product launched and market-ready
- Rigorous third-party testing completed (ASTM G99)
- Strong research foundation from academic expertise
- Growing awareness in sustainability-focused markets
Go-to-Market Strategy
- Phase 1: Retail partnerships and online distribution
- Phase 2: Direct sales to industrial early adopters
- Pilot projects: To showcase performance benefits
- Phase 3: Global expansion to USA, Europe, etc.
Market Positioning
Targeting rapidly growing segments:
- Graphene lubricant market growing 15.5% CAGR
- Eco-friendly segment expanding 5-7% annually
- Premium pricing justified by superior performance
Investment Opportunity
Seeking funding to accelerate growth:
- Scale manufacturing and production capacity
- Expand R&D for next-generation products
- Build marketing and distribution networks
Our Team
Founded by scientists with deep materials expertise
- Dr. Joy V.T.: Inventor, Founder & Managing Director
- Joshy M George: Co-Founder, CEO & Director
- More than 7 decades of combined experience in Physical Chemistry, Electronics, IT, Education, Management, and Business Development
- Strong network in chemical and industrial sectors
Our Vision
Lead the transition to sustainable, high-performance lubrication by developing graphene-enhanced solutions that outperform conventional products while protecting the environment
Thank You
ERGO Smooth - 75
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info@joyphenegreentech.com
www.joyphenegreentech.com